Canadian Forces Discount

In recognition of the selfless acts of service to our country, please accept a ‘Canadian Forces Appreciation Discount’ of $500* off almost any new  Chevrolet, Buick, or GMC. All active, reserve, and veteran military personnel (including spouses) are eligible. Plus, this great new offer can be combined with our other retail discounts and partner programs that really add up to savings!

Program Details

To participate, simply bring proof of either a current or past Canadian Forces membership to the dealership. We’ll be able to answer any and all questions regarding eligible vehicles, down payments, trade-ins, combining offers, and more.


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All of Canada thanks you. As do we.

Frequently Asked Questions

Who is eligible for the Canadian Forces Appreciation Discount?

Canadian Forces personnel who qualify for this program include:

  • Active members
  • Reserves
  • Veterans
  • Spouses** of any of the above including surviving spouses